PERMANENT AWARD EVIDENCE

OU Brand Tracking Services

OPEN UNIVERSITY(THE) · published 9 Oct 2025. This page preserves the identifiers and current held fields for one Contracts Finder release; it is not an invoice, performance assessment or complete contract history.

Contracts Finder release ID0c917bd3-ddd7-494f-8b55-5c35131a48fb-867580
Open Contracting ID (OCID)ocds-b5fd17-f655c951-8648-4ada-94ab-9b32d2980416
Buyer identifierGB-SRS-sid4gov.cabinetoffice.gov.uk/3TQF8m8D
Release typeaward
PUBLISHED COMMERCIAL FIELDS

Values stay separate.

A tender estimate and an award value answer different questions. Neither is treated as cash paid.

Award value
£904,000
award field
Tender value
£904,000
tender field
Procurement method
Restricted procedure (above threshold)
Category
services
CPV
79310000
Market research services
Delivery
Not stated
MK7 6AA
PUBLISHED DESCRIPTION

What the notice says

The Open University is seeking a supplier of brand tracking services to support the organisation in measuring awareness and perceptions of the Open University brand, competitor brands and evaluate the success of our specific campaigns amongst potential students in all UK nations. The contract may also include brand tracking services among other audiences such as current students, alumni and employers. The restricted procurement procedure under the terms of the Public Contract Regulations 2015 requires potential bidders to complete a Standard Supplier Selection Questionnaire in the first instance. The five (5) highest scoring bidders will be invited to the invitation to tender stage. The contract is for an initial period of three (3) years and may be extended by the OU by one further twelve (12) month period up to a maximum of four years in total. Further details are contained in the procurement documents, via the URL link detailed in this notice.

Tender statuscomplete
STAGE-DATE LEDGER

Reported dates, without an invented lifecycle.

The current projection contains one award release, not a verified chain of planning, tender, award, contract and modification records. Dates are shown in source-field order and are not silently repaired.

  1. 01Notice publishedPublication timestamp on the held release9 Oct 2025
  2. 02Tender period endsTender-period field as published9 Jan 2025
  3. 03Contract startsContract-period field as published30 Sept 2025
  4. 04Contract endsContract-period field as published1 Oct 2029
SUPPLIER EVIDENCE

Published names and exact identifiers

A company profile appears only when this release carries a usable company number. Name-only suppliers remain name-only.

Published name only

The Nursery Research and Planning Limited

No legal entity is inferred from this supplier name.

SOURCE

Contracts Finder release

Published 9 Oct 2025 · held through the daily award projection · Open Government Licence v3.0.

Inspect the official JSON release ↗